Beverage Event by Pepsico Design & Innovation

Pepsico Design & Innovation Shares The F!zz: Grab Life by The Bubbles! Beverage Event

PepsiCo Design & Innovation, the lead designer of the award winning work PepsiCo Design & Innovation's F!zz: Grab Life by the Bubbles! Beverage Event demonstrates, To define the F!ZZ beverage experience, we extended beyond traditional branded packaging, creating a unique event for consumers that is emotive and delightfully sensorial. A 360 degree immersive experience includes actual bubbles, spinning spheres, flavor scent tubes, a DJ and hands-on Fizzology experience come together to embody the fun spirited nature and emotion of F!ZZ. The engaging architecture and graphic design system uniquely define the surprising and exciting experience of Fizzology..

Beverage Event by Pepsico Design & Innovation Images:

VIA: http://competition.adesignaward.com/design.php?ID=46278

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